Ride 300 kilometers or more during the Challenge and you will unlock the ability to purchase a limited edition tee for $35. Strava will donate 100% of profits for all tees sold to the Challenged Athletes Foundation.
The purchasing window will close 3 days after the Challenge ends. The expected delivery time is 4-5 weeks for domestic orders and 6-7 weeks for international.
For each three kilometers ridden during the Challenge period, GU Energy will donate $0.01 to the Challenged Athletes Foundation.
In addition, athletes that ride at least 300 kilometers will also earn a badge in their trophy case.
There is a Run for Challenged Athletes option if you want to contribute your running activities as well.
GU Energy will donate up to $50,000 based on the total number of kilometers ridden (and run) during the Challenge period. The contribution will be $0.01 for each kilometer run and $0.01 for each three kilometers ridden.
You can also donate directly to the Challenged Athletes Foundation by visiting their website.
The Challenge starts and ends based on each rider's local time zone.
Manual entries, trainer rides, or rides marked 'Private' will not count towards your Challenge effort.
All activities logged during the Challenge period must be uploaded to Strava no later than three days after the Challenge ends.